Toyota has announced plans to establish a new company in Tokyo to accelerate its automated driving efforts.
The company – Toyota Research Institute-Advanced Development (TRI-AD) – is targeting a staff of around 1,000 employees. It will recruit both externally and from staff already working at Toyota Motor Company, the Toyota Research Institute and Toyota Group companies Aisin and Denso.
“Building production-quality software is a critical success factor for Toyota’s automated driving program,” said Dr. James Kuffner, TRI’s Chief Technology Officer who will lead TRI-AD as its CEO.
“This company’s mission is to accelerate software development in a more effective and disruptive way, by augmenting the Toyota Group’s capability through the hiring of world-class software engineers. We will recruit globally, and I am thrilled to lead this effort.”
Among the company’s key objectives will be to recruit and employ top-level engineers globally, while cultivating and coordinating existing Toyota Group talent.