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Ford opens research centre in Tel Aviv

Ford Motor Company has opened a new research centre in Tel Aviv to focus on identifying technology partners in the areas of connectivity, sensors, in-vehicle monitoring and cyber-security.

The company has appointed Udy Danino, Founder and CEO of Ford-owned computer vision and machine learning company SAIPS, as the technical director of the Ford Research Center, Israel, which is located at the heart of Tel Aviv’s technology community.

Ford said that the new center would serve as a research hub augmenting its global Research and Advanced Engineering team. It will also support the company’s automotive and mobility businesses by identifying technologies and start-up companies in a range of areas, including automated-systems research.


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The company believes the new centre will play a significant role as Ford works to design smart vehicles for a smart world. The research centre will include a vehicle lab to support proof of concept efforts and AI work conducted by the SAIPS team.

“We recognize the importance of being in one of the world’s leading innovation communities and ecosystems,” said Ford Motor Company executive chairman Bill Ford, who opened the research hub.

“This new center is not only an expansion of our existing Research and Innovation centers but provides an opportunity to join a growing innovation community in Israel.”

“Expanding Ford’s presence in Israel with the new Research Center will allow us to engage with the best technology and leading companies a lot faster, and further support Ford’s goals of bringing together our vehicle and technology expertise to create new solutions to meet the mobility challenges of today and tomorrow,” said Danino.


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